Jaehrig is synonymous with tradition and innovation in the chess world, always committed to providing the highest quality materials for chess players of all levels. We are proud to see our products being used from classrooms, encouraging chess learning, to the most prestigious sporting events.
Our mission is clear and passionate: to spread chess throughout Brazil, encouraging the practice of this sport that we love so much. We strive to provide chess players with the most suitable material for their needs, ensuring that every player, from beginner to professional, has the necessary tools to achieve their best performance.
Honesty and transparency: We act with integrity in all our relationships.
Quality of our products: We ensure that every product bearing our name is synonymous with excellence.
Customer satisfaction: Our customers’ success is our success.
Caring for the well-being of employees: We value and take care of our team, which is the heart of Jaehrig.
Environmental responsibility: We are committed to sustainable practices in all our processes.
Passion for what we do: Our dedication to chess and excellence in our products is what motivates us daily.
Jaehrig was born from a passion. In 1986, Mr. Ralf Jaehrig, a professional watchmaker and chess enthusiast, needed a chess clock for a tournament. Unable to find one that met his expectations, he decided to create his own. That night, the first clock was built, carrying the brand “König” (king in German), in homage to the most important piece in chess and his German ancestry. This was the only clock with this nomenclature. From then on, Jaehrig clocks began to be produced in wood, and soon stood out for their quality and precision.
Over time, production evolved to high-resistance polyethylene, and Jaehrig clocks spread throughout Brazil and Latin America. It didn’t take long for Jaehrig to expand its product line, introducing the Staunton model chess games. Thanks to the entrepreneurial vision of Mr. Ralf Jaehrig, these games quickly won over players for their durability and excellence, becoming a success among chess players.
At every tournament he participated in, Mr. Ralf brought his clocks and games, and thus, the Jaehrig brand gained recognition and credibility throughout Brazil and South America. Today, Jaehrig is synonymous with quality and tradition, continuing to positively impact the chess world. All Jaehrig products are developed by chess players for chess players, with the goal of meeting the needs of players seeking the best performance.
Additionally, Jaehrig cares about the environment, implementing sustainable production processes. Produced entirely in Brazil, Jaehrig Watches and Chess Games not only promote the sport but also generate jobs and strengthen the local economy. When you choose Jaehrig, you are choosing excellence, tradition, and commitment to the future of chess.
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